We write about the convergence of technology and real estate. From industry trends to best practices, we cover topics that you need to know, want to know, and everything in between. Enjoy!
As part of running a business, finding new leads comes up near the top of important things to do. After all, a new lead today is a closed deal down the road.
With all the ways to gain leads, from referrals and drip email campaigns to online ads and more, figuring out your strategy can be overwhelming. And at some point, you’ll probably start to wonder about what could make it simpler for you—like lead generation software. The trouble is knowing when it’s time to start searching.
It’s not news to any of us that in the last few years, real estate has changed—and with spring selling season around the corner, the pace of the market will likely pick up. Agents will be hitting the road, taking clients to view homes before they disappear off the market.
With this in mind and with so many components of a real estate deal happening in the digital world, the best way to get ahead and prepare for another season is with software improvements.
Just this morning, T3 Sixty announced their highly respected Tech 200 list, which examines the thousands of software options available for the real estate industry today and narrows them down to the best of the best.
This list, a component of T3 Sixty’s Real Estate Almanac, usually considers both standalone options and those that are part of larger platforms, and aims to inform agents and brokers on the software they can use to make their lives and their work easier.
When it comes to real estate, finding and nurturing leads is key. That’s why lead generation platforms have become popular in recent years—and why they’ve developed the many nuances that agents need to know.
These platforms deliver nurtured leads to agents so they can work with them and eventually close a deal. This saves agents from spending time and energy on the cumbersome process of finding fresh leads naturally.
But what about money?
If there’s anything the last few years of living through a pandemic (among other events) has taught us, it’s this: Real estate is resilient. While it comes with its complications and challenges for brokers, agents, and consumers alike, it has persevered.
Think about your own goals or pain points, and how they have changed in the last three or four years, or even before that. Do you resonate with one or more of these challenges?
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