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Recruit and retain top agents with BrokerMetrics Talent.

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Introducing BrokerMetrics Talent

Recruit the agents who move your numbers. Retain the people who drive your business.

Turn market intelligence into recruiting and retention opportunities. Talent inside BrokerMetrics helps you identify the agents who move your numbers, spot retention risks early, and reach out with personalized insights, powered by Aspen.

Get started with Talent

Grow and keep your best agents.

Talent helps you recruit with precision and protect the roster you’ve already built.

Recruit with precision

Find high-value prospects and prioritize the right conversations.

Protect your roster

Spot potential retention risks before agents leave.

Reach out with insight

Send personalized, AI-powered outreach based on market insights.

Your next growth opportunity is already in the data.

Recruiting and retention are too important to leave to gut feel. Talent connects market activity and agent performance to help you focus your time where it can have the greatest impact.

of agent volume in motion is controlled by the top 10% of movers.

more volume from agents who move between brokerages than from external recruits.

average cost of losing a productive agent.

From market intelligence to meaningful action.

Three ways Talent helps you make recruiting and retention a more proactive part of your business.

  • Find productive agents in the areas that matter to your brokerage. See their likelihood to move, understand their potential contribution, and rank candidates by potential impact so you can prioritize recruiting conversations with the right people.

AI skills inside Talent.

Aspen is Lone Wolf's AI teammate, built into Talent. It's the fastest way to turn a question about your market or your roster into a decision.

Likelihood to move

Aspen shows which agents are more likely to move, so you know who to call first.

Outreach, drafted for you

Aspen writes the email, text, or call script from an agent's real production and your brokerage's own talking points.

Early warning signs

Aspen surfaces early warning signs when on of your agents is vulnerable, while you can still act to save them.

Ask in plain English

Skip the filers and exports. Ask a question about your market or roster and get a straight answer, numbers included.

Your market. Your competition. Your people. Connected.

Talent brings recruiting, retention, and market insights together inside BrokerMetrics, helping you put the data you already have to work.

  1. Identify opportunities. Search productive agents in the geographic areas that matter to your brokerage and see who may be worth pursuing.
  2. Prioritize your efforts. Use agent tiers, production data, and retention signals to focus on the candidates and relationships that matter most.
  3. Take the next step. Use Aspen to explore your market, build personalized outreach, and support more informed conversations with agents.

Start recruiting and keeping the agents who move your numbers.

Talent shows which productive agents are worth recruiting and which of yours may be at risk, so you can act before opportunities or resignations slip away.

To get started, call us at 1-888-349-0628 or fill out the form and a team member will reach out.

FAQ

What you need to know about Talent.

  • Talent helps you identify productive agents in specific markets, assess their likelihood to move, and understand their potential contribution to your brokerage. Agent tiers help you prioritize recruiting efforts based on potential business impact.