• Redesign Your Real Estate Business Card

    December 8, 2016

    Your business card is your first and last touch point with your clients. It’s the first thing you hand over to new clients, and it’s the last thing your clients will refer to get in touch with you. I have seen tens and thousands of business cards over the past couple of years and most have a lot in common. Your business card should be short, precise and provide a gist of who you are and what you do. Here are 5 key things to keep in mind while designing your business card:

  • Lone Wolf Business Tips: Protect Your Broker's License

    December 6, 2016
    Lone Wolf Business Tips is a series of business ideas and concepts that are designed to advise a manager or broker/owner on quick actions that can have a significant benefit in a real estate brokerage operation.
  • 3 Timeless Techniques to Make Listing Videos Stand Out

    November 30, 2016

    Picture this: I’m a prospective home-buyer. On a daily basis, I read scores of listing descriptions and examine every photo. I scour websites and search Facebook and I watch all the listing videos I can find.

    As a shopper, I want to see something special. Something that stirs my imagination. Something makes me stop what I’m doing, pick up the phone and contact the listing agent because I want that place right now. But everything I read and see is so similar. I feel like Bill Murray in Groundhog Day.

  • Technology Alert - Chatbot for Real Estate Industry

    November 29, 2016

    Time is of essence in the real estate industry. You need to stay on top of every market trend. In one of our previous blogs, we spoke about how millennials are entering the buyers’ market. Millennials as we all know are tech savvy and everything is instantaneous. You need to make sure you provide accurate and comprehensive information to stay ahead of the game. But we know it’s impossible to hire someone who will be willing to work 24/7 and this is where the new chatbot technology can come to your rescue.

  • Best Real Estate Articles of the Month: November

    November 28, 2016

    Another great month comes to an end and as usual, it's time to share my favorite real estate articles of the month. Go ahead and give it a read. Is there a real estate blog that I should know about or an article I am missing? Let me know in the comment section below.

  • 3 Fool Proof Tactics to Recruit Top Agents

    November 24, 2016

    As a real estate broker, selling houses is not your only goal. Recruiting top agents is another important task that’s on your mind. Recruiting top performing agents will benefit your brokerage. We all know that if they do well, you do well. Agents have a lot of options when it comes to choosing the brokerage they want to work with, it’s almost like a kid in a candy store. But, if you want to attract top talent, you need to show them how you can positively affect their career. Showcase how choosing you will be the best decision they make!

  • Open House Safety for Real Estate Professionals

    November 22, 2016

    Open houses are a great way to bring in more attention to your property. Not only do open houses help clients get a feel of the place, they also help them visualize living there. As a real estate professional, what do open houses mean to you? Great way to meet new clients, perfect opportunity to showcase the property’s best features, close deals faster and more. But among all the benefits of open houses is a very real challenge – safety. Check out this list of tips to help ensure the safety of your agents during an open house.

  • Top Hashtags for Real Estate Agents

    November 22, 2016

    Struggling with those social posts? We all have been in that situation where you reach the end of the road and are clueless on what to post. I have also heard people say what a challenge it is to create relevant posts and tweets; so trust me when I say - the struggle is real! In one of our previous blogs we spoke about using social media, we also spoke about how to use hashtags the right way. But the primary question on which hashtag to use remains.

  • How to Retain Top Talent in Real Estate Industry

    November 15, 2016

    Running a brokerage, like a well-oiled machine, requires time, effort and an efficient staff. Hiring the right people for your brokerage not only brings in money but also peace of mind. I have heard time and again how difficult it is for brokers to recruit and retain top talent in this competitive real estate market.

    Hiring the best is hard! Staci Del Re from ERA Real Estate does a great job in illustrating six steps to attract top talent.

  • The Emerging Millennial Market

    November 14, 2016

    The real estate market changes constantly. We have seen different seasons and different trends come and go. These bring about changes in the market trends. A recent study highlights how the largest group of recent buyers are millennials, which is about 35 percent of all buyers.