When you get right down to it, the whole premise behind the real estate industry is to help people find home. Real estate agents know that better than anyone—they’re on the ground level, scouting locations, playing matchmaker between clients and properties, carrying out all the steps to homeownership.
But it isn’t always as simple as it sounds. Even today, consumers still need to go through outdated steps at pivotal moments in their homeownership journey. How many of them needed to drive to the bank or spend hours on the phone this year finalizing their mortgage applications?
We’ve collectively digitized so much of real estate—but it’s important to remember that the process extends beyond the real estate professional.
Tackling simpler real estate for consumers
Real estate doesn’t start with a listing. It starts with a decision—either a seller’s decision to list, or a buyer’s decision to buy. And for those buyers (and sellers who will need to buy after, too!), the first step these days is often to look into a mortgage prequalification.
In today’s market, where offers move quickly and houses do too, consumers need to have that preapproval in their back pocket—it’s leverage on their offer and it’s security that they can follow through.
So as essential as this step is, why is it still analog for so many people?
Too often, consumers need to drive to the bank or spend hours on the phone finalizing applications—something that isn’t always a simple matter to pull off.
That’s where digital applications and prequalification can shake things up.
Recently, we partnered with Better to kick off an all-new mortgage integration in Lone Wolf Transactions, the transaction management software already trusted for 29 million signings every year. The idea was simple: Introduce a way for real estate agents to help their clients with a digital mortgage prequalification that can follow them all the way through their transaction.
Because digitizing real estate means better real estate.
If we’re going to make real estate simpler, we’ve got to consider the steps that impact consumers, too. Since their inception, the team at Better has worked to give buyers a simpler way to take the first step on their entire homeownership journey—so they can apply online, find the right mortgage for their needs, lock in their rates early, and track it all online.
Now, by bringing Better and Transactions together, real estate agents can help their clients right from that very first step. So they can pre-qualify, they can find, they can sign for, they can close, and they can move in—all in one convenient, online place.
And imagine the great impression that will leave on your clients.
Get ready to make real estate better.
Together, let’s make real estate—and the entire process of homeownership—simpler for everyone involved. Learn all about Better here, and discover how it works with Transactions below!
